Step inside the Broadwick Soho, situated in the bustling neighbourhood of Soho.

Broadwick Soho

Photo: Courtesy Broadwick Soho

Where

Broadwick Soho

The Lowdown

The independent luxury hotel is conveniently situated at the heart of London’s West End, right on the corner of Broadwick Street and Berwick Street, in the neighbourhood synonymous with vibrancy and creativity — Soho.

Conceptualized by internationally acclaimed interior designer Martin Brudnizki, Broadwick Soho draws inspiration from its location, as well as the Jazz age and English eccentric elements, paired with Italian romanticism. Guests can expect an all-encompassing experience, featuring great sights, lavish suites, and delectable gourmet experiences.

Stylish Eats

Photo: Courtesy Broadwick Soho

The hotel is home to an array of dining options, so guests can indulge in the gourmand selection of dishes its restaurants have to offer. For those seeking Italian gastronomy paired with a contemporary twist, Dear Jackie offers an impressive selection of dishes that will keep you coming back for more. For a laid-back meal, guests must head to Bar Jackie, and if they’re in the mood for a barista-made coffee, there’s no better spot that the hotel’s street-level cafe. For those looking to relax in a quieter space, the hotel also includes a residents-only lounge by the fireplace called The Nook. And lastly, the terrace-floor restaurant Flute is gem worth bookmarking, hidden on the terrace and overlooking the whole city.

Suite Talk

Photo: Courtesy Broadwick Soho

Each of the rooms and suites at Broadwick Soho embody the essence of the neighborhood with bespoke furniture, and artfully interiors that have been curated down to the most minute details. The hotel boasts 57 rooms with varying options including standard, luxury, and deluxe rooms and suites of different sizes for a restful yet luxurious stay. That’s not all — the hotel is also home to an opulent penthouse with stunning views. Not only is it decorated with handmade furniture, interesting wallpaper, and a private art collection, the penthouse is also equipped with state-of-the-art facilities and amenities like a Giallo Siena marble bathroom, a deep soaking tub, walk-in steam showers and more.

Insider’s Tip

Along with the usual amenities, Broadwick Soho offers packing and unpacking options for suite guests. Additionally, the hotel also offers babysitting services for parents looking to explore the city or a candlelit dinner during their stay.

Vogue Verdict

With its top-notch amenities and central location, Broadwick Soho is the perfect choice for those willing to experience British eclecticism and creativity. With great dining options, facilities and cozy suites, the hotel has it all covered for guests to immerse themselves in the beauty of the city.